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Group Communications & Marketing Print E-mail
25 June 2007


Programmes and projects

Each of the department's directorates is responsible for an aspect of the City's public image.

Communications

This directorate is responsible for managing the image of the City, liaising between City departments and municipal-owned enterprises, and for public relations.

It manages media relations; issues press statements on behalf of the City on key issues, such as World Aids Day; organises information packages about the City on major events, such as the formal opening of the council each year; and helps with the various mayoral roadshows.

It also manages the executive mayor's media interactions.
 




Events

The events directorate organises and manages showcase City events, ensuring that they are safe and secure. These include:

  • World Aids Day;
  • Gay Pride;
  • Soweto Marathon;
  • Mayoral roadshows;
  • 702 Walk the Talk;
  • Joburg Arts Alive
  • Telkom 94.7 Cycling Challenge;
  • Budget speech and debate;
  • Opening of council;
  • Mayoral Christmas luncheon;
  • June 16 events;
  • Remembrance service;
  • Joburg Carnival
  • Joburg Golf Open.
     
     



Marketing

The marketing directorate is responsible for managing the perceptions and overall image of the City locally and internationally.

This department is responsible for the City's corporate identity and for marketing the major activities of Johannesburg.

Key to the marketing department is:

  • The creation of "vibrant city interaction with its citizens and stakeholders";
  • Establishing Johannesburg's status as a world-class African city;
  • Transparent and accountable information sharing;
  • Entrenching a culture of service excellence; and
  • Establishing guidelines to ensure that all events within the City are appropriately planned and that the City's image and brand is supported.

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Last Updated on 09 December 2016