Global Citizen and the City of Johannesburg are pleased to announce a joint partnership on a City-wide cleanup campaign to get Joburgers to take action to improve the environment, cut plastic use, and embrace a healthy lifestyle.
Global Citizen’s mission is to build the largest movement of people taking action to end extreme poverty by 2030.
A Re Sebetseng, meaning “let’s work” encourages Johannesburg residents to come out in their numbers through volunteerism, and work together to turn Johannesburg into a City where residents can live, work and play in a healthy environment. This campaign will include educating Global Citizens about reducing plastic usage and encourage recycling waste.
Global Citizen CEO Hugh Evans said, “Global Citizen is so happy to be bringing Mandela 100 to Johannesburg, working with the City to promote activism within the community. Efforts like A Re Sebetseng provide opportunities for each of us to take actions which promote a healthy planet and environment, a key part of the UN Sustainable Development Goals.”
This campaign will kick off on Saturday 15th of September 2018, on World Clean Up Day. With the support of Executive Mayor, Cllr Herman Mashaba, councillors, City departments and regional offices, Johannesburg residents are encouraged to unite with the rest of the world for one goal - a cleaner world. The City will provide bags and gloves to all participants which can be collected at City walk-in centres, depots, clinics and libraries. Some lucky participants of the cleanup will stand a chance to win free tickets to the Global Citizen Festival Mandela 100.
“Johannesburg is the country’s fastest-growing Metropolitan area and it is expected to become a megacity - with a population in excess of 10 million people - within the next 15 years,” said Executive Mayor Herman Mashaba. “In a City of this size, it is essential that residents and the administration work together to maintain the urban environment. That is why we started A Re Sebetseng – to encourage residents to be part of creating the kind of City that everyone would like to live in.”
The major partners for the Global Citizen Festival Mandela 100 are Presenting and The Motsepe Foundation. Other major partners include: House of Mandela, Johnson & Johnson, Cisco, Coca-Cola, Nedbank, Vodacom, Big Concerts, Bill & Melinda Gates Foundation Goalkeepers, Eldridge Industries and Associate Partners, HP and Microsoft. The event is taking place at FNB Stadium in Johannesburg, on the 2nd of December 2018 and will be headlined by Beyoncé and JAY-Z, Cassper Nyovest, D’banj, Ed Sheeran, Eddie Vedder, Femi Kuti, Pharrel Williams and Chris Martin, Sho Madjozi, Tiwa Savage, Usher and Wizkid.
About A Re Sebetseng
A Re Sebetseng, which means “let’s work”, is a monthly City-wide cleaning campaign, which encourages all Johannesburg residents to take care of the environment; and seeks to promote a culture of reducing, re-using, and recycling waste to ensure that Johannesburg becomes one of the cleanest cities in Africa.
About Global Citizen
Global Citizen is a social action platform for a global generation that wants to solve the world’s biggest challenges. On the platform Global Citizens can learn about issues, take action on what matters most and join a community committed to social change. We believe we can end extreme poverty by 2030, because of the collective actions of Global Citizens across the world. Over the last five years, Global Citizens around the world have taken over six million actions to solve the world's biggest challenges. To date, the actions by our global community have resulted in 120 commitments and policy announcements from leaders, including financial aid valued at over $25 billion that will directly impact the lives of 656 million people.
Media Contacts:
City of Johannesburg Media Inquiries:
Luyanda Mfeka
Director: Mayoral Communications
Office of the Executive Mayor
Cell: 076 171 5978
Email: luyandam@joburg.org.za
Global Citizen Festival
South African Media Inquiries:
Letlhogonolo Ngwato
Tlhogi@onpointpr.co.za
+27 11 482 6155
International Media Inquiries:
Tolu Onafowokan
GC@sunshinesachs.com
+1 212 691 2800
