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Joburg is already the country's primary broadcasting hub for international television and radio. CNBC Africa, owned by NBC Universal, has its broadcast operation in Joburg. CNBC is the first digital, server-based television operation to be established in Africa, and broadcasts to 41 countries via Multichoice Africa. With its world-class industry infrastructure, recognised expertise and wide range of locations, South Africa's powerhouse province of Gauteng - and Joburg in particular - is a filming destination of choice.
Movies filmed wholly or partly in Joburg over the last few years include award-winning local production District 9, superhero blockbuster Avengers: Age of Ultron - which chose the city as the setting for one of the biggest action sequences in the film, the Denzel
Washington-Ryan Reynolds thriller Safe House and Vehicle 19. A new mini-series on the life of Nelson Mandela begins shooting in September 2015 in the Magaliesburg area, just outside Joburg. Gauteng and Joburg are well placed to become an African centre of excellence in innovative and creative media and entertainment content generation, including animation and computer-generated graphics (CGG).